A tour across the works of Gaudí without leaving Brazil.
The best place to get to know a great artist is the museum. But what if this artist’s work is not made up of just paintings and sculptures, but an entire city? Then you have to bring people to this city. Or better yet, bring the city to the people.
Through VR goggles, we transported people to Barcelona. On board a real bus, completely wrapped in a Spain theme, people were able to appreciate the works of Gaudi as if they were on a real spanish tour. And a guide would give out information about each spot in a synchronized manner, turning this experience into something even more real.
An action that promoted the encounter between innovation and art. Between Barcelona and Florianópolis.